Marketing and brand content

Marketing editing: when correct French is not enough.

Campaigns, slogans and brand copy do not survive literal treatment. I edit and transcreate your marketing content so the idea, the tone and the cultural references land in French, not just the grammar.

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Editing++. The last mile of your campaign.

Marketing content is where translation fails most visibly. The grammar can be perfect while the message dies: a pun that does not exist in French, a reference no one in France gets, a tone that reads aggressive instead of confident.

My work on marketing content combines three layers:

  • Precision: flawless French, certified at expert level (Certificat Voltaire 994/1000)
  • Culture: I live in France; I know what resonates, what dates, what falls flat this season
  • Creativity: when the literal route fails, I propose alternatives that keep the idea alive

Brands like HubSpot have trusted me to pick up their voice, their style and their guidelines fast, then make their French content sound genuinely theirs.

Questions. Asked before hiring me.

What does editing++ actually mean?

Standard proofreading fixes errors. Marketing editing rewrites what does not land: a slogan that falls flat in French, a call to action that reads pushy, a joke that does not travel. I fix the idea, not just the words.

Do you work with marketing teams or agencies?

Both. I plug into your review workflow, respect your brand guidelines and deadlines, and give feedback your copywriters can actually use.

Can you review AI-generated marketing copy?

Yes, and you should have it reviewed: AI marketing copy in French tends to be grammatically clean and culturally tone-deaf. I make it sound like your brand, to real French readers.

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French copywriting · Rates · About me

Your campaign deserves to land, not just to translate.

Send the copy and the intent behind it: I will tell you what travels and what needs reinventing.

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